Our news & blog
Zeus International’s investment in their exhibition stand pays off
In a bid to strengthen their presence and bring more traffic to their exhibition stand, Zeus International Products invested in a new custom built stand for last autumn’s SPE Offshore Conference Expo in Aberdeen.
Willie at Zeus, the US based extrusion company who manufacture tubing for the oil and gas, automotive, aerospace, medical and textiles industries, explains;
‘We had a shell scheme in our first year at the show, but this year I wanted to make
the most of our footprint, expose the brand a little more and create a solid impression with potential clients.’
The client’s brief asked for storage, displays with glass cabinets, literature and brochure stands and to make good use of the logo within and above the stand.
We were pleased to hear that the eye-catching and attractive stand designs we submitted to Zeus stood out from the competition and helped us to secure the contract.
The implementation was a success too. Willie says, ‘The booth at the show looked beautiful and ended up exactly how it had been drawn up. In fact, it looked better in real life than on paper.’
Now that Zeus International has a good feel for the show and the exhibition space, they plan to generate more leads next time around. Key to that will be securing the best location for the show in 2016.
Find out how Exhibitor Club can help you prepare for your next exhibition. Email firstname.lastname@example.org
In January 2018, a new rule came into practise regarding what kind of structure is defined as ‘complex’, and we want to ensure our clients know what they need to do in order to avo…
We're pleased to have just launched our newly rebuilt and refreshed website, after months of hard work on the content, code and usability. We had a number of improvements we wanted…
Exhibition shows shrinking in the UK The exhibition industry has become very expensive in the last few years and driving a lot of people away from exhibiting. Compared with German…